Service detail

Revenue architecture: transform signals into predictable growth.

We blend strategy, experimentation, and enablement to rebuild your GTM engine. From positioning to automation, every motion is connected.

45 days

Average time to launch

62%

Pipeline conversion lift

3x

Expansion opportunity rate

What you can expect

  • - Clarity on narrative, ICP focus, and offer structure.
  • - Fully orchestrated lifecycle programs spanning marketing, product, and success.
  • - RevOps instrumentation including scoring, territories, and dashboards.
  • - Enablement playbooks, training, and launch kits for revenue teams.
Deliverables

Four integrated workstreams, one launch-ready GTM engine

Position

Market narrative lab

Messaging hierarchy, competitive story, pricing architecture, and ICP prioritisation.

Activate

Lifecycle orchestration

Acquisition campaigns, nurture flows, sales sequences, and onboarding revamps.

Instrument

RevOps automation

CRM audit, scoring models, routing, dashboards, and forecasting telemetry.

Enable

Revenue enablement

Playbooks, battlecards, decks, and training sessions for sales, success, and marketing.

Timeline

A 10 week roadmap designed for momentum

We use proven rituals to help your team absorb change while new programs go live.

Weeks 1-3

Discovery and narrative

Stakeholder workshops, data review, customer interviews, narrative sprints, and ICP focusing.

Weeks 4-7

Experience build

Landing system, campaign assets, lifecycle flows, sales decks, automation configuration.

Weeks 8-10

Launch and enable

Go-live war room, training, analytics dashboards, iteration backlog, and hand-off.

Proof points

What partners achieve

  • - Demand program that scales without burning paid budgets.
  • - unified story across marketing, product, and revenue teams.
  • - Sales cycles shortened by an average of 38 percent.
  • - Team onboarding cut from weeks to days with enablement materials.

Testimonial

"Brutex mapped our entire GTM motion in three weeks. The launch toolkit, automation, and training made it effortless for our team to keep momentum once they rolled off."

Jamilah Hart

SVP Revenue, Lambda Grid

Next step

Let us audit your revenue architecture in one working week.

We will review journey data, funnels, and messaging, then deliver a priority playbook with timeline and pod recommendation.